Your cellphone shop is like a real-life emoji keyboard.
It’s filled with phone accessories of all sorts with patterns and smileys and funky memes and sayings and LOLs and ROFLs.
People visiting your shop feel like they’re shopping for bling for a special occasion, and it makes their day to leave with a sparkly phone case or a selfie stick or a pop socket.
But how can you draw more people to visit your shop so you can sell more cellphone sundries?
Are you missing out on clients?
Are you posting your cellphone accessories to Facebook?
Perhaps you religiously take pics of your latest stock and add it to your professional Facebook business page.
Maybe you’re even using Instagram to make people aware of your cellphone goodies.
Maybe you have a little website sitting in a corner somewhere like an old Nokia. It’s entertaining to look at but not really useful.
Maybe it’s time to get a proper website.
What can a cellphone shop do with a website?
Want your brick-and-mortar cellphone shop to be easily found by people? Have your contact details clearly visible on the website, as well as a map of your shop’s location.
But you could also use your website to punt your latest cellphone accessories.
Whenever you get a new screen protector or cellphone cover, take a pic and share it to your website.
Or add tips to help cellphone owners (most of the modern world) take better care of their phones.
These all draw attention and could lead to more sales.
Perhaps you’d like to try out ecommerce for your cellphone accessories shop.
Great idea, but it’s expensive. And there’s no guarantee that your shop will start making sales straight away.
We have a solution. We call it fauxmerce. It’s a fake ecommerce shop that lets you add products to your website in an ecommerce fashion.
But instead of adding an expensive checkout cart we set it up with a quote cart. Website visitors add your cell products to their cart and request a quote. You can email them or phone them with a price.
Once things have taken off you can add a checkout cart to the system and turn it into a full ecommerce shop.
If you choose the automatic sharing option you don’t have to worry about sharing your latest website content to your social media or with email subscribers.
All you do is keep adding valuable content to your website.
If you do that it’s shared to your Facebook page and with newsletter subscribers.
Email is a great way to inform people about new cellphone accessories.
If you opt for the email marketing option we create you a newsletter system to which you may add up to 500 subscribers.
We also place a signup box on your website where website visitors can add their names and email addresses. This automatically adds them to your newsletter. The next time you add content to your website it’s shared with them in a professional email with your content’s main image and a link to your website.
Search engine marketing
There’s hardly a better long term traffic driver than Google.
Here are some of the searches people perform in the cellphone accessory niche:
- buy cell phone accessories near me
- buy cell phone accessories near me
- buy popsocket near me
- popsocket cheap
- popsocket custom
- pop socket phone case
- popsocket top
- anime pop socket
- cell phone covers online
- cell phone covers near me
- wooden phone covers south africa
- magnetic phone case south africa
- cell phone cover manufacturers
- buy cell phone screen protector
- screen protector price in south africa
- screen protector
- body glove screen protector
- screen protector a20
There are plenty more search phrases related to your business. Are you featuring for any of them?
You could be and you should be.
The best way to start featuring for these search terms is to add content to your website that speaks of those things.
If you do it correctly you’ll start seeing more and more traffic coming to your website.
Social media marketing
The best social media marketing is paid social media marketing. Unpaid social media marketing simply doesn’t have the clout some think it does.
Likes and shares aren’t worth much in the bigger scheme of things.
You want cash, not useless digital thumbs.
So you could pay for your social media ads.
But we have a different approach.
Why not start off with free social media marketing and then go for paid ads if and when you need to?
If you opt for the social media marketing package your latest content is shared to your Facebook page automatically. All you do is focus on adding quality content to your website.
The shared content contains your main pic for the content, as well as a link to the article or product on your website.
That way you’re driving people to your website, where you can get them to take an action you designed. Something like using your quote cart or contacting you for more details about a specific cellphone accessory.
A cell shop with a Yahoo email account or Gmail email account probably doesn’t look unprofessional.
People seeing your email address would probably think you’re interested in getting cellphones fixed and blinged up, not focused on looking good yourself.
But if you want, our web design package allows you to set up as many email addresses as you wish, your hosting package size being the only limit.
And if you set up your emails using POP you won’t waste hosting space.
Your phone shop website comes with Google Analytics, which you may view any time you wish.
But if you opt for the Bay Marketing Co report you’ll receive a weekly email outlining important metrics like where website visitors are from, which keywords brought them to your site and which pages they visited.
Your website also comes with a search box that records what people search for when they use it.
This is an amazing tool to help you determine what people are actually looking for, as opposed to wondering what they’re searching for.
Your mobile shop site will be mobile friendly.
People visiting your website will see what you have to offer without having to squint, even if they visit your website from a cellphone.
You won’t pay the price of a Nokia E-70-1. Far from it!
We keep our prices competitive to upset the competition and give everyone a chance at getting their online marketing sorted.
You could post your cellphone accessories to Facebook or Instagram. You’ll get likes and shares, maybe even sales.
If you have a little website with nothing but your contact details and a welcome message people might see it and visit you.
But if you opt for a Bay Marketing Co marketing package you can reach more people on three platforms from a single point.
Book a consultation today to see how we can help get more people visiting your shop.